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Sustainability
Mar 2017

How Vinyl Product Manufacturers Have Embraced Innovation

While the vinyl industry has now embarked on a major sustainability initiative, vinyl product manufacturers have a long history of embracing innovation.

Products
Apr 2016

Plastics and Automobile Design

Plastics will be key to designing safer, more fuel-efficient cars. Vinyl is already the material of choice for car wiring, insulation, and more.

Terry Murphy, LEED AP BD+C, Continuing Education Manager Sep 2014

New Replacements for Traditional Materials

In my continuing education classes for architects and designers, I like to highlight how often vinyl has been introduced as a replacement for products made of more ‘traditional’ materials. I recently did some research for a book being written by design historian, Grace Jeffers, which deals with common perceptions about natural and synthetic materials.

Products
Susan Wade Aug 2014

Why Vinyl School Supplies Make Sense

It is also the time of year where there’s a lot of competing information about what school supplies to buy and what to avoid—and, frankly, a lot of misinformation too. Add vinyl into that mix. The bottom line, however, is that vinyl school supplies are safe, durable, and make a lot of sense from a dollars-and-cents perspective too.

Marketing
Terry Murphy, LEED AP BD+C, Continuing Education Manager Jun 2014

Real vs. Fake: Material Science and the Power of Words

I attended one presentation I found particularly interesting and thought provoking and wanted to share it with you. Grace Jeffers, a Design Historian and Materials Specialist presented a program titled, “Manmade Natural: Real versus Fake Materials, A New Perspective.” 

Marketing
George Middleton, AIA, CSI, Green Globes® Assessor and LEED® Accredited Professional Dec 2013

Building Product Manufacturers: Make Your New Year Resolutions for Designer Outreach

As the year comes to an end, product manufacturers should begin working on their marketing and communications plans for 2014. I would like to offer some general perspectives on things manufacturers can do to be successful in marketing to their design and specification audience.