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Press Room
Vinyl Institute Welcomes Piper Diers as Manager of Social Media & Content Development
WASHINGTON, D.C., August 28, 2025 – The Vinyl Institute (VI) announced that Piper Diers has joined as Manager of Social Media & Content Development. In this role, she will be responsible for creating content and managing marketing activities and projects.
“We are excited to welcome Piper to the Vinyl Institute,” said Ned Monroe, president and CEO of the Vinyl Institute. “Piper’s expertise in digital marketing and her skill as a writer will be invaluable in promoting our message and elevating the visibility of the vinyl industry across various platforms.”
Prior to joining the VI, Diers worked at CAMP Digital, where she developed and curated customized content specific to the Home Services Industry as a Content Writer. Diers holds a Bachelor of Arts degree in English and Sociology from Kenyon College.
About the Vinyl Institute
The Vinyl Institute (VI), founded in 1982, is a U.S. trade association representing the leading manufacturers of vinyl, vinyl chloride monomer, vinyl additives, and modifiers. The VI works on behalf of its members to promote the benefits of the world’s most versatile plastic, used to make everything from PVC piping to flooring, roofing and vinyl siding. The vinyl industry in the United States employs over 350,000 highly skilled employees at nearly 3,000 facilities and generates an economic value of $54 billion. For more information, visit vinylinfo.org.
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